If you’re presented with a situation – a man is drowning – and you could either choose to save the man or shoot the scene, what kind of film would you use?
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
Whether we like it or not, our legacy as designers is ugly. We’re largely responsible for fueling a culture of consumption.
Everything is possible, that’s what science is all about. No, that’s what’s being a Magical Elf is all about.